Comments on: What Do You Really Sell? The Starbucks vs. Peets Story http://fortunemarketingcompany.com/2010/01/are-you-easy-to-do-business-with-the-starbucks-and-peets-story/ Tue, 27 Jul 2010 16:20:32 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: David http://fortunemarketingcompany.com/2010/01/are-you-easy-to-do-business-with-the-starbucks-and-peets-story/comment-page-1/#comment-160 David Tue, 13 Apr 2010 00:43:37 +0000 http://fortunemarketingcompany.com/?p=1144#comment-160 Yes I (and others) definitely go out of my way for overall experience. E.g., I travel extra miles to go to a small hardware store (as opposed to a big box) even though the prices are a tad higher and the selection not as great. They are well staffed, friendly & helpful, and making an effort to offer green products. David (Keep up the good work - your blogs are on target) Yes I (and others) definitely go out of my way for overall experience. E.g., I travel extra miles to go to a small hardware store (as opposed to a big box) even though the prices are a tad higher and the selection not as great. They are well staffed, friendly & helpful, and making an effort to offer green products.

David

(Keep up the good work – your blogs are on target)

]]> By: Carolyn http://fortunemarketingcompany.com/2010/01/are-you-easy-to-do-business-with-the-starbucks-and-peets-story/comment-page-1/#comment-159 Carolyn Mon, 12 Apr 2010 14:24:48 +0000 http://fortunemarketingcompany.com/?p=1144#comment-159 David, Thank you for your comment. I believe that good product is part of what consistently brings people back - as my story demonstrates. What really brings people back is product + service + experience = overall experience. -Carolyn Higgins David,
Thank you for your comment. I believe that good product is part of what consistently brings people back – as my story demonstrates. What really brings people back is product + service + experience = overall experience.

-Carolyn Higgins

]]> By: David http://fortunemarketingcompany.com/2010/01/are-you-easy-to-do-business-with-the-starbucks-and-peets-story/comment-page-1/#comment-158 David Mon, 12 Apr 2010 14:01:33 +0000 http://fortunemarketingcompany.com/?p=1144#comment-158 I found it interesting that you chose the store that did not have the better coffee. I think it starts with good product, but people come back for great service and the small things (like remembering their names, or just saying good morning and asking how they're doing). David I found it interesting that you chose the store that did not have the better coffee. I think it starts with good product, but people come back for great service and the small things (like remembering their names, or just saying good morning and asking how they’re doing).

David

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