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Marketing Planning

5 Simple Ways to Refresh Your Marketing

Your small business marketing tactics are stale!!! Is your small business kinda slow these days? Are customers just not calling and coming in like they used to? It’s probably because you’re using the same old marketing and advertising you’ve been using for years. Here are 5 ways to change it up and bring your marketing into the new millenium!

Can Bad Marketing Make You Fat?

I realized recently that many of the habits and practices it takes to not be fat (and trust me, I know all about this!) are very pretty much the same for making a business NOT be out of shape and unhealthy. Put another way – many of the same habits that make us healthy can also be applied to making a business healthy.

“Word of Mouth” does NOT equal “Do No Marketing”

Word of Mouth marketing – or rather the success of Word Of Mouth as a tool for growing a business is a strategy. It isn’t a “sit back and let it happen” magic pill of business growth. To harness the real power of Word of Mouth, you must Surprise and Delight. You must create a unique experience that is memorable and talk-worthy....