She built a brand (Lady Gaga) from scratch and is now, according to Anderson Cooper, “the most talked about entertainer in the world”. Lady Gaga didn’t get famous by accident. No, she diligently studied “the art of being famous”. This is a woman on a mission - a woman with passion and drive and I gained a whole new respect, if not for the music, but for the business woman and brilliant marketer she is. Here are 6 things all small business owners can learn from Lady Gaga:
Now’s the time to make plans or resolutions for the New Year. Have you put down any plans or goals on paper—for you personally or for your professionally? Writing them down and making them tangible is the first step. Here is a list of 5 key marketing resolutions that you may want to think about as we move into the New Year.