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Daily Small Business Marketing Tip

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Sticky Impact!

Barge your way through all the advertising clutter with an offer so compelling that it keeps interrupting, re-surfacing, and sticking in your target market’s mind until it commands action.

Consumers evaluate an offer in seconds, so make your offer memorable, make it relevant, make it timely, and make it stick!

 (*courtesy of the DMA – DM University 2005)

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