Online Class: Build Your Marketing System
Now Enrolling: “Build Your Fortune” Marketing System – Online Group Program
Exclusively for Business Owners and Marketers who are SERIOUS about taking their busines to the next level!
Join Fortune Marketing Company and 5 other business owners for a 12 week tele-class: ”Build Your Fortune” Marketing Intensive is exclusively for small business owners who want a better business.
We will teach you 6 easy steps to build and install a marketing system that will transform your business!!! During this AMAZING Marketing Intensive You will learn how to: 
- Get More Business! - Get more leads, jobs to bid, or requests for proposals!
- Make More Money! - Convert more prospects into actual CUSTOMERS!
- Ask for and GET More Referrals -They make the best and the most profitable customers!
- Stop Wasting Money! - Create Marketing and Advertising that actually Works!
- Embrace the Internet, Not Fear It! - Use the internet to get found by potential customers!
- Manage Your Marketing - Build a system for marketing that you can fit into your busy schedule and will continuously deliver more business!
This is the only program that gives you step by step guidance to help you install your own very own Customized Marketing System! In 12 short weeks you not only learn how to build and install a customized Marketing System but a Small Business Marketing System Expert will be there during bi-weekly hands-on tele-class workshops to guide and assist you every step of the way. PLUS you will benefit from networking with and getting feedback from 5 other business owners who understand your challenges!!!
Take your business to the next level for only 3 payments of $799 .
This program is open to select small business owners who are committed to transforming their business.
- To Apply Click Here!
Program Requirements:
- A desire to take your business to the next level
- Have been in business at least 1 year
- A willingness to do the work necessary to make 2011 a better year
- About 4 hours a week to devote to the process
- A desire to make more money!!!
If you meet all these requirements I urge you to apply for a seat in this Marketing Intensive. I am only accepting small business owners who are serious about building a better business!
*Online meetings/tele-classes are held Mondays: April 4, April 18, May 2, May 16, TUESDAY May 31, Monday June 13 and Monday June 27
You have your choice of times: 11:30 am - 12:30 pm or 5:00 – 6:00 pm PST.
(All calls will be recorded, so if you miss one, you will be able to listen to it at your convenience!)
Learn how to build and install your very own “Build Your Fortune” Marketing System right from the comfort of your own office!
Classes Begin April. Limited to only 6 Business Owners so
APPLY NOW!!!
Schedule:
Module 1 - Learn your core difference and stand out from your competition.
Lesson #1 – Discover Your Ideal Target Market
Finding and focusing on a market that values what you have to offer is an essential marketing step. Defining this ideal client and finding more just like them is the purpose of this lesson.
Lesson #2 – Creating a Unique Core Message
Most prospects view one business like another. All accounting firms do the same thing, all electricians do the same thing. When this perception exists you are left to compete on price. One of the most important marketing strategies the small business must master is the art of differentiation. Finding an important point of difference, one that matters to your ideal clients is the major focus of this lesson.
Lesson #3 – Give Them an Image – It’s All About The Package
One of the elements that contributes greatly to the success of your firm is the experience that your clients and prospects have with your firm. A great deal of this experience can be found in the image that your firm projects in its marketing. This image and how you present your products and services can be the key to delivering your core unique difference and making your firm the obvious choice in your industry.
Module 2 – Create Marketing Materials that Get Attention!!!
Lesson #1 – A Marketing Mix That Speaks To Each Prospect
Forget the tri-fold brochure and step up to a marketing tool that will educate your clients and really show them how you have what they need. The inexpensive and flexible marketing kit allows you to personalize your communications and speak to each prospect individually. – includes example pages from real-life small businesses.
Lesson #2 – What’s Your Story?
Stories help you sell your products and services more effectively by helping you connect with your clients and prospects on a much greater emotional level. Today’s prospect is looking to do business with firms that they can connect with. This lesson teaches how to use this powerful marketing tool and extends the value of your marketing kit.
Lesson #3 – Case Studies and Testimonials
Demonstrating the results your work has obtained for actual clients is a great way to prove that you and your products and services can, in fact, perform. This lesson will show you ways to consistently obtain the information you need to create compelling case studies and client testimonials.
Module 3 – Lead Generation Made Easy!
Lesson #1: Advertising: Creating a plan for guaranteed results
Most small business waste what little money they put into advertising. It’s not that advertising doesn’t work, it’s that they don’t understand the right way to put it to work. In this lesson you will discovers ways to get your advertising to produce stunning amounts of high quality, qualified leads.
Lesson #2: Referral Marketing: Generating a flood of new business without spending a dime
I have generated most of my business by way of referral – all without spending one dime on advertising. For some industries, referrals are the only way to gain access to your ideal target market. Not many people go to the phone book to find a doctor, lawyer or accountant! Learn how to generate referral in a systematic way and discover some great promotions used by real-world referral generating small businesses.
Lesson #3: Public Relations: The most believable form of marketing that exists
Some of my most effective sales have been produced after a publication had good things to say about me or my products. There is something very powerful about a third-party endorsement from a magazine or newspaper. In this lesson we will learn how to tap into this little understood lead generation strategy.
Module 4 – Embrace the Web!
Lesson #1: Creating a content based web presence – content, concept and offline integration
A web site and should be so much more than a static brochure. This lesson will help you understand how to create content that educates and helps you stand out. Extend your web site to become a tool to generate leads and serve your customers.
Lesson #2: Building traffic and repeat visitors – optimization, list building and local search
Web sites have become an essential marketing tool no matter the size or purpose of your business. Local shoppers are using the Internet to find local businesses in every city in America. Miss this session and you may get left behind.
Lesson #3: Extending the conversation blogs, podcasts, RSS and online PR
Blogs have moved beyond a trendy new tech topic to a must have small business marketing and communication tool. Blogs help your search engine traffic, help demonstrate your content knowledge and build trust within your market.
Classes Begin February 8 and it’s Limited to only 6 business owners who are committed to building a better businesss!
APPLY NOW!
For more information or questions contact us!
Check out what customers of Fortune Marketing Company are saying:
”Fortune Marketing Company helped me develop and install a Marketing System for my business. They made the process easy; and it revealed a lot about myself and my business, which helped me create my core message and marketing plan. Fortune Marketing came up with new ideas that helped increase business exposure inexpensively.” - – Dr. Singh, Balanced Body Chiropractic.
“I originally engaged Fortune Marketing Company to help me develop an approach to marketing a new construction related product targeted to existing homeowners. Their insights, understanding and approaches were outstanding. Carolyn Higgins (of Fortune Marketing Company) is one of the most “out-of-the-box” thinkers that I’ve had the pleasure to work with.” –Charles Reiger, Executive Director, Solano Center for Business Innovation.
