Social Media Marketing: The Most Cost Effective Way to Grow Your Business!
Now is the Time!!! Learn how to use Twitter, Facebook, Google, LinkedIn, Blogs and other Social Media to make your business grow!
This amazing course is taught entirely ONLINE.
Over 12 weeks you’ll receive a series of self-guided tutorials that will teach you how to DO Social Media, PLUS weeky Group Coaching Sessions (conducted by Webinar and conference call) to give you direction and guidance by a fully trained and licensed Duct Tape Marketing Coach.
June 24 Class Forming NOW!! Dates: Thursdays: June 24, July 9 &23, August 5 &19 and September 2. Time: 10:30-11:30 AM PST
SEATS FILL UP FAST. REGISTER NOW !!!
Like it or not, Social Media is here to stay. If you’re not participating – or you are particpating without a strategy or plan you may not be doing it effectively. In this course you will receive step-by-step guidance, personally and via a select study group of your peers to help you create and refine a social media system that supports your business and marketing objectives.
This course is not theory — it’s action-based. You will actually be implementing Social Media into your small business!
SPECIAL INTRODUCTORY OFFER: Only $495 for 5 weeks of online courses and 6 weekly 60 minute webinars with peer help and professional Duct Tape Marketing Coach, Carolyn Higgins.
REGISTER NOW!!! (Enter Promo Code: “Social Media Intro Offer” in the comments section to receive the special rate.)
How The Program Works:
You work through five (5) different sessions over a 5 week period:
Self Study
You will be watching on-demand videos, reading online posts, and completing assigned actions. THEN . . . you will meet each week, by phone and webinar (no need to leave your office!) with a fully trained and licensed coach to guide you.
Peer Study Group
Weekly phone/web meetings to discuss that week’s lesson by sharing 1) the highlights you learned, 2) the questions you have not been able to address, 3) the practical applications of the lesson’s content in your business.
Professional Coaching
Carolyn Higgins, Authorized Duct Tape Marketing Coach and President of Fortune Marketing Company will provide weekly coaching, and guidance to help you build your online social media presence.
What You Get . . . In Each Session:
Session One – Creating a Social Media Strategy
Before choosing your social media tactics you need to align your activities with your objectives. One of the best ways to do this is to use social media to listen before you do anything else.
In this first session we will design your social media listening station.
Video: Session 1 Lesson
Video: Basics of Twitter Search
Video: Google News and Alerts
Video: Using Google Reader to Listen
Session Two – Optimizing Brand Assets.
Social media sites (not just social networking sites!) offer you an excellent opportunity to drive traffic and visitors to your internet locations. In this session you will learn the best ways to optimize your profiles and brand assets — images, articles, profiles, etc. on the internet — to drive traffic to your website and revenues into your bank.
Video: Session 2 Lesson
Video: The Google Personal Profile
Video: Creating Local Search Profiles
Video: Basic Facebook Set-up
Video: Embedding YouTube Videos
Video: Optimizing Your LinkedIn Profile
Video: Optimizing Brand Assets
Video: The Basics of Podcasting
Session Three – Blogging for Business.
In this session we will dive deeply into why your business should use a blog as the central hub of your social media strategy.
Video: Session 3 Lesson
Video: WP Settings
Video: Installing WordPress
Video: Blog Posts
Video: WP Pages
Video: WP Widgets
Video: WP Plugins
Video: WordPress Themes
Session Four – Social Networking and Networks.
Creating profiles on the major social networking sites is a start. But, it isn’t enough. In this session you’ll learn the best practices for creating engagement on Twitter, Facebook, LinkedIn and Biznik.
Video: Session 4 Lession, pt1
Video: Session 4 Lesson, pt2
Video: Twitter Search
Video: Twellow
Video: Tweetdeck
Video: Facebook Fan Page
Video: Facebook FBML
Video: LinkedIn Profile Organizer
Session Five – Managing the Beast.
The burden of attempting to keep up with all the actions required to participate fully in social media can overwhelm you. In this session you will build a ‘control room’ for your social media activities so you can to keep it all together and generate a profitable ROI for all the time and energy (rarely money) involved.
Video: Session 5 Lesson
Audio: Getting Things Done
Video: Twitter Feed
My Social Media System
Video: Netvibes Dashboard
Video: Facebook Fan Box
Introductory Cost of Only $495 for the complete online tutorial and video series and 6 weekly hour long webinars with peer particpation and coaching. To Register for our next Social Media Pro group please click here and enter “Social Media Intro” in the comments section to receive the special introductory rate.
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