Fortune Marketing Can Help!
Without a Marketing Plan You’re Throwing Money Away!
We meet small business owners all the time who think a formal marketing plan is an expendable luxury, yet are challenged with meeting their business objectives: getting more customers and
increasing sales. Experience has taught us that most successful businesses have a written marketing plan – and follow it. Without one, money gets wasted on what we call “ad-hoc marketing”: a print ad here, a radio spot there, a direct mail campaign, networking events, never knowing if any of it is really working – or whether it could be working better.
Fortune Marketing Company’s mission is to help you achieve all the dreams you had when you started your business by teaching you a simple, easy to follow, systematic approach to marketing.
Here’s what Fortune Marketing Company will help you do.
- Identify your target market –Who is your best customer? Let’s find that out and go get more just like them!
- How are you different? What makes your business unique from everyone else out there doing what you do? (Hint: it’s neither “great service” nor “fair prices” – who doesn’t offer those?). Let’s do some work and figure that out and boldy announce that to your target market!
- The next step is to build a marketing plan tailored to your business and the money and resources available to you. Your marketing plan can range from the very basic to the most complex – that is completely up to you, your budget and your business goals.
- Once we’ve narrowed down your target market we will teach you how you can use the latest marketing technologies to educate your target audience (reducing the need to SELL!): Email, blogs, micro sites (or PURLS), customer segmentation, variable data and social media (Twitter, Facebook, etc) and create a strategy to engage your target market in a conversation with you – on their terms. It’s easier than you think!
- We will create a marketing calendar that will guide you throughout the year and set you on a path to achieve your business and marketing goals. This also helps you organize and prioritize; systemetizing your marketing so you can easily fit it into your already busy schedule.
- We will measure your success. Using the latest marketing methods and technologies, Fortune Marketing Company will teach you how to track and measure your results. So you can stop throwing money down the toilet on stuff that isn’t working!
Whether you have a marketing team, use an agency or do it all yourself, Fortune Marketing Company can work with you to grow your business. We’ll play as small or as large a role as you need. We can function as your marketing department - or we can just be a resource- coaching you through the process.
No Risk. Try us for FREE!
Want to find
out if Fortune Marketing Company and the Duct Tape Marketing System are right for your business? Call us and talk to one of our licensed Duct Tape Marketing Coaches. In 45 minutes we’ll be able to determine whether this is the right solution for your small business.
Stop procrastinating. Customers don’t magically appear. It is your responsibility to help them find, trust, and want to buy from you. And when you do that, you will achieve success. Check out our Small Business Marketing Solutions or contact us today to start building your fortune!
Get Your FREE 45 Minute Marketing Audit Today!
Call 707.718.4489 to get started.




