Carolyn Higgins educates business owners on developing and installing marketing systems to achieve their business – and personal – goals. Her passion for helping business owners implement effective marketing strategies is evident as she delivers powerful, timely and highly relevant information to her captivated audiences.
Carolyn’s speaking style is described as “highly energetic”, “driven”, and “passionate”. She customizes each presentation to suit the unique needs of each audience and is naturally skilled at engaging them on their terms and bringing them into the world of marketing with her. She has a unique knack for making marketing understandable and fun for her audiences.
Biography: Carolyn Higgins has been speaking and motivating groups since college, as President of Alpha Gamma Sigma Honor Society, conducting monthly meetings for students and faculty and facilitating community events. Her speaking experience has also spanned her career; with experience delivering presentations to small business owners and Fortune 1000 companies. Her professional experience includes more than 17 years of Sales and Marketing experience working with marketing teams of companies like Kaiser Permanente, Delta Dental, Intuit, TiVo, and Nestle.
Book Carolyn Higgins for your next event!
Do you want to bring value to your clients, business associates, sales team or networking group? Book Carolyn Higgins – A highly knowledgeable and energetic marketing speaker for your next conference or meeting! Contact Fortune Marketing Company for a quote. Not-for-Profit Organizations may be eligible to have the Speaking Fee waived.
Speaking Topics:3 Essential Steps to Marketing Success
How can you grow your business when you are too busy to sell or you HATE cold calling? Did you know that the number one reason businesses fail is the lack of a sound strategic marketing plan to generate QUALIFIED LEADS? Carolyn Higgins will share with you the 3 essential steps for marketing success. These proven techniques are tailored for the small business owner to build a strategy that is both affordable and effective for attracting new customers. 7 Simple Truths to Social Media Everyone has heard of Twitter, Facebook and LinkedIn – and everyone is being told they need to be there or else… Yes, social media is a great resource for promoting your business and it’s probably the most cost effective tool out there for doing so (most of it is free). In this presentation, Carolyn Higgins will talk about 7 truths about social media and why it may or may not be right for your business. Building a Referral System that Works Most small business owners know they need to generate referrals and some may even know how, but they just don’t – something always gets in the way of taking the time to develop a referral marketing system. Carolyn will talk about the 5 steps of building an effective and consistent system to referrals that will keep you pipeline full. Professional Speaking Experience:’ Benicia Chamber of Commerce, Biznet Successful Thinkers, Vacaville MarketSmarter Seminar for Small Business Owners, Winter 2011 Solano County Small Business Lunch and Learn, Winter, 2011 California Association of Residential Property Managers, Contra Costa Chapter California Association of Residential Property Managers, State Conference – Presenter National Association of Professional Organizers, San Francisco Bay Area Chapter California Landscape Contractors’ Association, North Coast Chapter Benicia Main Street Association Business Networking International, Vacaville Visitors Day - Featured Speaker Rotary Club – Antioch, CA Rotary Club – Fairfield, CA Fortune Marketing Company, Marketing Boot Camp Fairfield, CA – Fall 2009 Fortune Marketing Company, Marketing Boot Camp Fairfield, CA – Winter 2009/2010 Fortune Marketing Company, Marketing Boot Camp Fairfield, CA – Spring 2010 Fortune Marketing Company, Marketing Boot Camp Pleasant Hill, CA – Fall 2010 Fortune Marketing Company, Marketing Boot Camp Benicia, CA – Summer 2010 Fortune Marketing Company, Marketing Boot Camp Benicia, CA – Summer 2010 Fortune Marketing Company, Marketing Boot Camp Benicia, CA – Winter 2011